If you have yet to do so, pick your social media channels to invest in. It is best to figure out where your potential readers like to socialise. Our author platform social media guide breaks down the figures for social media use.
social media
Before you can develop a network of thousands of people hanging on to your every work, you need to start by establishing friendships. At its heart, an author’s platform is simply a large collection of people with whom you have built some degree of relationship. This first tip is simple […]
Platform building tip #1 – develop friendships
Did you know that acorns and squirrels can teach us something about selling books? Stick with me, and you will see exactly what I mean. 1. Grow then flower: Build your online presence first A tree does not invest effort into blossoms until it has first established itself. Likewise, if […]
10 things trees can teach authors about online marketing
“I know I need an author platform,” say some writers, “but I don’t feel ready to set one up right now.” You are never going to feel like it. Platforms need time to grow. A lot of time. The most optimal time to start platform building is two years ago. […]
You are never going to feel like it
Your reach as an author is pretty much the only limiting factor when it comes to selling books. The more people you can reach and get interested in you and your writing, the more books you can sell. That reach your author platform. Here are seven things you can do […]
7 things that will improve your reach as an author
The perfect time to start promoting your writing was last week. Until they invent time travel, the best time to start is as soon as humanly possible. Book promotion is not really book promotion – it is author promotion. Even before you have a book, you can start promoting yourself. […]
When should you start promoting your writing?
Would it not be amazing if you could prepare a large number of tweets and have them posted to twitter gradually – a few every day? What about if that same method improved reputation management and SEO too while allowing you to reach another audience segment. There are tools that […]
A twitter scheduling trick to increase social reach
You may have heard of reputation management perhaps as a part of an SEO tutorial but do you know it can be an important part of self marketing for authors? When it comes to online marketing the search results for your own name or brand are your reputation. Ethically questionable […]
What authors need to know about reputation management
Blogging is not easy – especially if you want to use it to sell books – but these advanced blogging tips for successful authors should help you sell more books with your blog. First, what is a successful blog? These days, successful authors are usually blogging authors but having a […]
12 Advanced blogging tips for successful authors
Social media – like Facebook and Twitter – help authors but we need to periodically detox Facebook to get the best out of it. Recently, I took my Facebook account through a detox and I was amazed at how much more productive I was able to become. As a side […]
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