It is the largest Internet-based retailer in the world by total sales and market capitalization. Amazon started as an online bookstore, later diversifying to sell DVDs, Blu-rays, CDs, video downloads/streaming, MP3 downloads/streaming, audiobook downloads/streaming, software, video games, electronics, apparel, furniture, food, toys, and jewellery.
Today, Amazon is home to the kindle e-book platform which is much favoured by self-publishing authors.
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